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Digital Driven Minds
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ORM Course

Course Description

An ORM (Online Reputation Management) Training Course provides professionals and businesses with the necessary abilities to maintain and improve their online reputation. In the digital age, where every customer review, social media post, and search engine result may have an impact on a company's credibility, knowing ORM is important. The course often covers tactics for monitoring brand mentions, responding to bad comments, increasing positive online sentiment, and boosting search engine results.

For Digital Driven Minds (DDM), offering an ORM Training Course aligns with its goal of empowering businesses to succeed in the competitive digital landscape. DDM helps clients maintain their reputation and create customer trust by showing them how to efficiently manage their brand's online store. The training also contains practical exercises, case studies, and tips on how to use tools to control online perceptions.

EMI Options Available :

SNo. 1st EMI 2nd EMI Total Payment
1. 5,000 6,000 11,000
2. 6,000 5,000 11,000

Course Duration & Format :

  • We provide both online and offline study choices for our flexible ORM Training Course. It is possible to finish the course in a few weeks or several months, depending on your schedule and speed. We provide in-person and online training sessions so you may choose the method that best fits your needs

Certification after the Course :

  • After completing the course successfully, you will receive a certification that supports your skills in ORM. This certification can be a valuable addition to your resume, showcasing your skills to potential employers or clients.

Requirements

Contact Form

Why Choose Our PPC Training Course? shape

Expert Instructors :

  • Our trainers are seasoned professionals with extensive experience in managing online reputations for top-tier brands, giving you real-world insights and actionable strategies.

Customized Learning :

  • We customize the course according to the unique demands of your company, ensuring that you acquire the most relevant tools and approaches for efficiently managing your brand's online presence.

Hands-on Approach :

  • Our course mixes theory and practical applications, allowing you to work on real-life problems and apply ORM principles right away.

Cutting-Edge Tools :

  • We provide in-depth knowledge of the latest ORM tools and technologies, ensuring you stay ahead of the curve in reputation management.

Comprehensive Support:

  • Post-training, we offer ongoing support to help you implement your new skills and navigate any challenges you may face in managing your online reputation.

Job Role After Complete PPC Training shape Course

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PPC Specialist

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Paid Media Manager

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PPC Account Manager

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E-Commerce Advertising Manager

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Social Media Advertising Specialist

Learnings

What you will Learn shape from this course

Module 1. Introduction of ORM

  • What is Online Reputation Management and its Importance
  • Types of Online Reputation Management Services
  • Need of ORM Service and Why ORM Services are Required

Module 2. Online Reputation Monitoring Tools

  • Tools for Tracking Brand Mentions (Google Alerts, Mention, etc.)
  • Social Media Monitoring
  • Analyzing Search Engine Results
  • Key Metrics for ORM

Module 3. Analysing & Measuring Sentiments

  • Checking for the vision and mission of the company
  • Evaluating ethics and sentiments of the company – Start-up or existing
  • Measuring the strong points of the company

Module 4. Crisis Management

  • Identifying Negative Content and Feedback
  • Handling Negative Reviews and Comments
  • Crafting Effective Responses to Criticism
  • Crisis Management Strategies and Case Studies

Module 5. Building a Positive Online Presence

  • Generating Positive Reviews and Testimonials
  • Leveraging Social Media for Reputation Building
  • Content Creation for Reputation Enhancement
  • Influencer and Customer Engagement Strategies
FAQ's

Frequently Asked Questions

Online reputation management (ORM) is the process of monitoring and managing how a brand, individual, or corporation is perceived online. It includes tracking mentions across various platforms like social media, blogs, and review sites, responding to feedback (both positive and negative), and creating strategies to improve and maintain a positive image. ORM helps build trust and credibility while addressing negative content that can harm a brand's reputation.

ORM is critical for businesses because customers today rely heavily on online reviews, social media, and search results when making decisions. A negative reputation can result in reduced sales, whereas a positive one builds brand loyalty, attracts new customers, and boosts conversions. ORM allows businesses to address negative feedback proactively, improve customer relations, and maintain a competitive edge in the digital landscape.

While ORM focuses on managing a brand’s reputation across online platforms, SEO aims to improve the visibility of a website in search engine results. ORM involves responding to customer feedback, promoting positive content, and addressing negative reviews, while SEO focuses on keyword optimization, link building, and improving website rankings. Both can overlap when managing search results that affect a brand’s image.

SEO plays a significant role in ORM by ensuring that positive content ranks higher in search engine results than negative content. Optimizing websites, blogs, and social media profiles with relevant keywords can push down negative content and improve the visibility of positive mentions. Effective SEO strategies are a key part of managing a brand’s online reputation.

The timeframe for seeing results in ORM varies depending on the severity of the situation and the strategies used. Minor issues, like addressing negative reviews, can show results in a few weeks, while significant reputation challenges may take several months. Continuous monitoring and proactive management are essential for long-term ORM success.

      
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